How we make money
Women Wellness Guide is an independent editorial publication that is funded entirely by affiliate commissions. When you click a product link in one of our reviews and subsequently make a purchase on the merchant's website, that merchant pays us a commission. The commission comes out of the merchant's marketing budget — it does not increase the price you pay.
We do not run display ads. We do not sell user data. We do not accept paid placements disguised as editorial content. If we ever publish a piece that is sponsored, it will be clearly labeled at the top of the page as "Sponsored" or "Paid Partnership," and it will not appear in our ranked reviews.
Commission rates do not change our rankings
This is the most important sentence on this page: the commission rate a merchant offers does not affect where its product ranks in our comparisons.
We compare every product against the same consumer-research criteria — ingredient transparency, advertised-claim realism, pricing and subscription terms, refund policy, and customer feedback patterns — and the product that performs best against those criteria is the product that ranks first. Commission rates do not influence ranking placement, and we do not accept payment to omit a product from a comparison.
Why this is structured this way
Once commission rates start influencing rankings, the comparison stops being useful to readers. Our readers can tell, and the FTC and Google's policy teams can tell. The only durable version of this business is one in which the comparison is defensible on its own merits.
What we cover and how
We cover categories where (a) readers have practical purchasing decisions to make, (b) the market has enough quality differentiation between products to make a ranked comparison meaningful, and (c) there is enough publicly available information — ingredient labels, brand documentation, refund and subscription terms, and customer feedback — to support a fair comparison.
Within a category, we typically compare between eight and twelve widely advertised products. Our reviews are consumer-research comparisons, not clinical evaluations. We do not perform medical or laboratory testing. Anything that looks like a medical claim should be treated as a brand-marketed claim, not a verified scientific finding, unless we explicitly cite a peer-reviewed source.
FTC compliance
In accordance with FTC guidance on endorsements and testimonials (16 CFR Part 255), we disclose our affiliate relationship clearly:
- At the top of every page, in the disclosure strip that appears above the site header.
- On every outbound product link, via the
rel="sponsored"attribute. - In our Terms of Use, in the footer of every page, and on this page.
If you ever find our disclosure unclear or incomplete, please email hello@womenwellnessguide.com and we will fix it.
Questions?
We'd rather over-explain than under-explain on this topic. If anything on this page is unclear or if you'd like a straight answer on how we handle a specific situation, email hello@womenwellnessguide.com with the subject line "Disclosure question."